Caesars Republic Scottsdale needed captivating social media branding to anticipate their grand opening of their first non-gaming hotel in the Scottsdale area. Working with the company’s brand guide, we designed a strategic bundle of Instagram, Facebook, Pinterest, and Linkedin advertisements which were designed to persuade individuals to pre-book event spaces at the hotel prior to its opening.
Brand Personality:
Dynamic
Localized
Disruptive
Interactive
Target Market 1 | Business
Target Market 2 | Wedding
Target Market 3 | Lifestyle/Expos
Deliverables
A variety of digital stories to highlight the dynamic environment of Caesars Republic Scottsdale.
Account: Natalia Rodriguez & Isabella Gibim
Strategy: Mackenzie Nance & Krista Lee
Copy: Gabrielle Swanton & Sabrina Demetriades
Creative: Chelsea Nark & Erin O'Connor
